Here are the lessons enterprise leaders of all stripes should take away from these events:
- “Digital dependence” for customers & businesses is real.
- The interconnectedness of the digital economy is difficult to comprehend until something like this happens and we see it play out live by infection timestamps.
- Security is now a customer-facing issue as each widespread attack proves.
- Worldwide financial systems, critical infrastructure, and overall global economic prosperity is under attack from cyberweapons and threat actors.
The CMO MUST take action to protect systems and data.
RYZZ: It’s a new approach to MarTech for B2B Marketers.