Today’s digests of curated articles summarized for your quick review: 

• Sales Operations is a Force Multiplier | SiriusDecisions
• 10 Things You Can Do With an Explainer Video (And Why You Should Do Them) – MarketingProfs
• Systems Integrators Are Delivering What Vendors Still Can’t – eMarketer
• Is Content Curation Good for SEO? 11 Examples That Prove So! – Cognitive SEO
• How to Get 67% More Revenue Opportunities Using LinkedIn and Not Just Leads That Go Nowhere | Marketing Insider Group
• Facebook Ads and Metrics: New Research for Marketers : Social Media Examiner
• The Definitive WordPress Cheat Sheet – Social Media Explorer
• TwentyThree Integrates with HubSpot to Bring Video and Marketing Automation Together – Martech Series
• How to Use Hashtags to Increase Your Online Presence – CrazyEgg
  
• See ALL Top Curated Marketing Technology Articles here.

Source: www.scoop.it

Your Must-Read MarTech Digest™, for Friday, 6/23/17 #MarTech #DigitalMarketing

Today’s digests of curated articles summarized for your quick review: 

• What CMOs Need to Know About Sales & Marketing Ops – Chiefmarketer
• 5 Lessons We’ve Learned Along the Way Implementing Marketing Automation – CMSwire
• The precarious predicament of point solutions – MarketingTechNews
• 4 little-known factors influencing your ROI – CIO.com
• Are CMOs The New Owner Of The Data And Technology Around Which Companies Should Organize? – Oracle
• KickFire Launches Account Watchlist To Optimize ABM Strategies – Demand Gen Report
• Sprout Social launches Twitter bot builder – VentureBeat
• Announcing Crunchbase for Salesforce – Crunchbase
  
• See ALL Top Curated Marketing Technology Articles here.

Source: www.scoop.it

Your Must-Read MarTech Digest™, for Wednesday, 6/21/17 #MarTech #DigitalMarketing http://sco.lt/...

Today’s digests of curated articles summarized for your quick review: 

• Considering AI for Business? Here Are 4 Fundamentals to Start – InformationWeek
• Nine Critical Issues to Consider Before You Buy Marketing Software – MarketingProfs
• Machine Learning Is Helping Martech Lead the AI Revolution – AdAge
• Google Analytics For CRO: 12 Reports To Find Leaks In Your Funnel – KlientBoost
• A Big Data Cheat Sheet: From Narrow AI to General AI – Stats and Bots
• Google Says: Here’s What To Look For In An SEO Firm – Forbes
• SEO: The missing piece in brand protection – Search Engine Land
• Hootsuite Unveils ‘Amplify for Selling’ to Nurture Sales Pipeline using Social Insights – MarTech Series
• How to Make Your Blog Posts Generate Serious Leads | Marketing Insider Group
• Thought Leadership Significantly Impacts B2B Buying – Chiefmarketer
  
• See ALL Top Curated Marketing Technology Articles here.

Source: www.scoop.it

Your Must-Read MarTech Digest™, for Tuesday, 6/20/17 #MarTech #DigitalMarketing http://sco.lt/...

Today’s digests of curated articles summarized for your quick review: 

• Top 5 Influencer Marketing Tools for Content Promotion – Digital Marketing Institute
• 3 Ways To Create Interactive Content On a Budget – SEMrush
• Setting up and testing AMP for WordPress: A quick 7-step guide – Search Engine Land
• Pressure Builds on Marketers to Measure Performance and Impact – MarketingCharts
• How to Use a Facebook Personal Profile for Business: A Guide for Marketers : Social Media Examiner
• How to Build a Facebook Page for Business: A Guide for Beginners : Social Media Examiner
• How Marketers Cause Data Breaches – Forbes
• Four marketing technology lessons via Salesforce’s State of Marketing report | ZDNet
• Highspot Raises $15M Funding To Enhance AI-Powered Sales Enablement Solution – Demand Gen Report
• Sorting Through the Scoring Mess – SiriusDecisions
• How to Overcome Top-Funnel Marketing Deficiencies in an ABM World | CustomerThink
• State of Marketing Report – Salesforce.com
  
• See ALL Top Curated Marketing Technology Articles here.

RYZZ is coming. It’s a new approach to MarTech for B2B Marketers.

#MarTech #DigitalMarketing

Today’s digests of curated articles summarized for your quick review: 

• How Marketers Can Prepare For AI-powered Marketing – Forbes
• 13 Empirically-Backed No BS Form Design Best Practices
• The Age of Multi-Channel Prospecting: Despite the Hype, Nothing is “Dead” – TOPO
• How to Target Multiple Keywords with One Page – Next Level – Moz
• Blockchain — What You Need to Know – HBR
• Sales Prospecting With Automation: More Leads, Less Time – Sales Hacker
• The Impact of Outlook’s Focused Inbox for Email Marketers – CampaignMonitor
• Agile Marketing: How to Implement Scrum for Digital Marketing – CXL
• What is Scrum Methodology? A Beginner’s Primer – Capterra
• 2017 Marketing Performance Benchmarks and Trends [Infographic] – MarketingProfs
• The Growth Hacking Process (an Infographic) – CrazyEgg
• See ALL Top Curated Marketing Technology Articles here.

 Today’s digests of curated articles summarized for your quick review: 

• Stacking Up: Email Marketers Now Make Their Own Martech Buying Decisions
• The Enterprise Architect as Product Marketer – Gartner
• 23 Things I Learned by Spending $100,000 on Facebook Ads – Growth Hit
• Is the Long-Tail Keywords Strategy Still a Valid SEO Technique for 2017? – Cognitive SEO
• 10x Your Retargeting Campaigns [Facebook+Google] with These Tips – BigCommerce
• The AdWords Ad Extensions Encyclopedia – Growth Pilots
• Copywriting for Conversions: 9 Ways Emotion and Word Count Affect Your Landing Pages [New Data] – HubSpot
• Marketing Executive Salary Calculator
• Interactive Content Fuels Customer Experiences [Research] – CMI
• GDPR Compliance – What this means for Data Collection [Infographic] – Smart Insights
• Experian’s Marketing Suite Becomes Cheetah Digital As It Seeks To Modernize | AdExchanger
• Demandbase CEO Discusses Future Growth, Competitive Landscape Following Latest Round Of Funding – Demand Gen Report
• Autopilot Launches Insights, a Customer Journey Tracker for Marketers | MarTech
• How to Automate the “Best Sales Prospecting Email Ever” – Dogpatch Advisors
• How To Target Your Competitor’s Customers With Facebook Ads And More Starting From Twitter – Salesflare
• How To Build An Inbound Marketing Stack [A Real Life Case] | Growth Hacking Marketing Blog
• Beyond Reason: 8 Subconscious Marketing Techniques to Boost Sales and UX – ConversionXL
• 2017 Social Media Marketing Trends: Top B2B and B2C Networks and Paid Channels – MarketingProfs
• How to Use Data to Drive Your Email Marketing – CampaignMonitor
• 3 Ways to Add Facebook Live to Your Marketing Strategy : Social Media Examiner
• How to Retarget the Middle of the Funnel in a Form-less World – Kissmetrics
• 
  

See ALL Top Curated Marketing Technology Articles here.

Today’s digests of curated articles summarized for your quick review: 

• Banks & Credit Unions Must Join The Marketing Technology Revolution – The Financial Brand
• Just What Do You Think You’re Doing, Dave? Marketers Must Get Ready For AI Powered Marketing – Forrester
• This new tool will help your newsroom create better email newsletters – NiemanLab
• The Ultimate Guide to Email Client Challenges & Workarounds – EmailMonks
• Study: 56% Of B2B Decision Makers Gain No Value From Thought Leadership Content – Demand Gen Report
• Messenger Apps for Business: How to Use Chat for Marketing – Hootsuite
• How to Turn One Long-Form Article Into Nine Pieces of Content – MarketingProfs
• The Best SEO Tools To Use For Your Optimization Efforts – Forbes
• When the algorithm Plays the Marketing Game – Which-50
• How are businesses carrying out marketing attribution? – Smart Insights
• How to Easily Create Professional-Looking Videos for 4 Popular Social Media Platforms
• Wheres the Art in Data-Driven Marketing? – MarketingCharts
• Here’s Why Your Website Design Isn’t Generating Leads Or Sales – Linchpin

See ALL Top Curated Marketing Technology Articles here.

RYZZ is coming. It’s a new approach to MarTech for B2B Marketers.

Today’s digests of curated articles summarized for your quick review: 

• B2B Marketing Budgets Put New Emphasis On Talent And Technology – Forrester
• The Complete Click Popup Blueprint (And How We Boosted Blog Conversion 33%) – Wishpond
• How to Get Your Business Ready as LinkedIn Launches Lead Generation Forms – SEMrush
• Finally getting (Linked)In on the retargeting action – Marketing Land
• Three deadly marketing automation mistakes – and what to do about them – Marketing Tech News
• Your Company Needs a MarTech Stack. Here’s How to Organize One – Skyword
• [FREE] The 2017 State Of B2B Marketing Technology – Demand Gen Report
• Major Data Loss Bug in WPEngine and Yoast SEO Plugin – Enterprise Irregulars
• Which websites influence B2B Purchase decisions? – Smart Insights 
• How to Engage Prospects on LinkedIn: A 5-Step Plan for Better Leads : Social Media Examiner
• The Traditional Sales Funnel is Broken (And How Smart Businesses Nurture their Leads) – CrazyEgg
• Should You Get Rid of Your Website’s Lead Forms? – ConversionXL
• Convert More Leads Into Sales With These Five Email Follow-Up Campaigns – MarketingProfs

See ALL Top Curated Marketing Technology Articles here.

Today’s digests of curated articles summarized for your quick review: 

• Demand generation’s next frontier: 3 ways to tap into social to get more leads – MarketingLand
• CRM Features and Why you Need Them – Capterra
• Cognitive bias cheat sheet – Better Humans
• 4 LinkedIn Tools that will change the way you think about LinkedIN – RazorSocial
• Why Sales Email Outreach Templates Don’t Work – Forbes
• 7 takeaways from Mary Meeker’s 2017 Internet Trends report – VentureBeat
• The Facebook Algorithm Demystified: How to Optimize for News Feed Exposure : Social Media Examiner
• 6 Facebook Ads Spy Techniques that Seasoned Social Media Marketers Use | Compass
• Act-On Software, Evergage Announce Tech Partnership For Omnichannel Personalization
• How to Use One-to-One Video to Make People Swoon – Convince and Convert
• Data industrialization on our way to marketing in a blockchain world – Chief Marketing Technologist
• The White Paper: Your Content Marketing Strategy’s Secret Weapon – Zerys
• Vimeo launches new tools aimed at making video platform more appealing to marketers – MarketingLand
• LinkedIn Buys Sales Tech Startup, Heighten, to Aid Sales Productivity – MarTech Advisor

See ALL Top Curated Marketing Technology Articles here.

Today’s digests of curated articles summarized for your quick review: 

• Chatbots Are Transforming Marketing – Forrester
• Want a Better Way to Engage Your Audience? Try Data-Driven Micro-Content – CrazyEgg
• B2B Event Spending On Rise: Survey – Chiefmarketer
• New B2B Persona Research From Salesforce and LinkedIn Study – B2B Lead Blog
• Marketing Performance Measurement (MPM) Efforts Prioritize Specific Channels & Content Impact – MarketingCharts
• Marketing Automation Will Hit $7.63 Billion By 2025: Report – MediaPost
• AgilOne Launches New Customer Insights Application On Oracle Cloud Marketplace – Demand Gen Report
• The Incredible Credible Website: How Credibility Boosts Your Business [Infographic] – MarketingProfs

See ALL Top Curated Marketing Technology Articles here.

RYZZ is coming. It’s a new approach to MarTech for B2B Marketers.

#MarTech #DigitalMarketing

Today’s digests of curated articles summarized for your quick review: 

• Are CMOs The New Owner Of The Data And Technology Around Which Companies Should Organize? – Forbes
• Leveraging a Marketecture Solution When One Product Isn’t Enough – SiriusDecisions
• How to Build a Facebook Chatbot That Generates Leads on Autopilot – BusinessPineapple
• [FREE] A Template for Measuring Demand Marketing Orchestration – Integrate
• The Different Types of Retargeting Solutions – Demand Gen Report
• Rebranding Strategy Guide | Branding Strategy Insider
• Three Things No One Tells You About Email Marketing and AI – MarketingProfs
• The Different Types of Chatbots | Marketing Insider Group
• Google AdWords Launches Greater Visibility Into Quality Score Components – Unbounce
• THE TOP 20 MOST USER-FRIENDLY Marketing Automation Software – Capterra
• Top 20 Most Affordable Marketing Automation Solutions – Capterra
• Demandbase Secures $65 Million to Advance ABM – CMSwire
• The Nitty-Gritty of Dirty Data [Infographic] – MarketingProfs

See ALL Top Curated Marketing Technology Articles here.

RYZZ is coming. It’s a new approach to MarTech for B2B Marketers.

Memorial Day weekend is upon us, so I’m checking out until Tuesday. With any luck, this photo will be a facsimile of me Sunday afternoon.

Today’s digests of curated articles summarized for your quick review: 

• A proposed model for organizing the chaos of marketing technology – Chief Marketing Technologist
• If you want to improve your marketing ROI, stop spending on social media – Econsultancy
• B2B Marketers See Most Value in CRM tools – eMarketer
• Consultancies are taking out ad agencies … and upending ad-tech and mar-tech – VentureBeat
• Cool Vendors in Core AI Technologies – Gartner
• Top SEO Keyword Tools for 2017 | IMI
• 6 AI Startups We’re Keeping an Eye On – HubSpot
• HTML5 and SEO Success – Convince and Convert
• Mark Cuban leads $1.5 million round in SaaS management tool Meta SaaS – VentureBeat
• Why We Raised a $30M Series B Round | G2 Crowd
• Radius Aims to Bring the Network Effect to B2Bs – DM News
• [FREE] IDC’s Worldwide Marketing and Intelligence Taxonomy, 2017 – IDC
• Seven Tips for Building a Killer Email List [Infographic] – MarketingProfs

See ALL Top Curated Marketing Technology Articles here.

Today’s digests of curated articles summarized for your quick review: 

• When AI improves human performance instead of taking over | KurzweilAI
• A Healthy Future Welcomes Consultative B2B Sellers – Forrester
• How to Get Links For (Almost) Free: SEO Hacks For Tight Budgets – CrazyEgg
• Don’t worry CIOs: You still control tech spending – CIO.com
• Blockchain Enters the Chasm of Death – Fortune
• Four tips for kickstarting your marketing automation activities | ClickZ
• Sales and the Art and Science of the Follow-Up Email – Capterra
• [FREE] 2017 Social Media Marketing Industry Report : Social Media Examiner
• 38 Awesome Chrome Extensions for Email Marketers – CampaignMonitor
• Google is adding more automation to its tools for marketers – Recode
• Twitter created an ad format to put bots in your DMs – VentureBeat
• Datorama Adds Genius – DMNews
• In Marc Benioff’s Race To $20 Billion, These 4 Engines Are Driving Salesforce’s Growth – Forbes

See ALL Top Curated Marketing Technology Articles here.

RYZZ is coming. It’s a new approach to MarTech for B2B Marketers.

Today’s digests of curated articles summarized for your quick review: 

• Predictive Analytics for Right-Brained Marketers – MarTech Advisor
• [FREE] Predictive Analytics Buyers Guide for SMBs – MarTech Advisor
• Reasons for Investing in Marketing Technology – The Market Mogul
• 5 Things Every CMO Wants Their CIO to Know – CIOReview
• Customer Data Platforms: The Next Big Shift in SaaS Marketing Stacks? – CXL
• The 9 Truths That Increase Search Engine Optimization Rankings | Linchpin ///
• Google Optimize: A Closer Look – DMNews
• Use This Daily One-Hour Digital Marketing Routine – QuickSprout
• 6 Facebook Remarketing Tactics That Work : Social Media Examiner
• Twitter has ‘kicked around’ the idea of offering a premium subscription service – Recode
• How to Use Google AdWords [Infographic] | WordStream
• Marketers still focusing on vanity metrics – Smart Insights
• The Top 8 Ways B2B Brands Are Reaching Customers in 2017 [Infographic] – HubSpot

See ALL Top Curated Marketing Technology Articles here.

See our solutions.

RYZZ is coming. It’s a new approach to MarTech for B2B Marketers.

#MarTech #DigitalMarketing

Today’s digests of curated articles summarized for your quick review: 

• Collaborate With Finance To Prove Marketing’s Business Value – Forrester
• Gartner Releases the CRM Sales 2017 Cool Vendors Report – Gartner
• Is ABM A Fad? – DemandGen Report
• 6 Questions to Validate a Digital Marketing Message – AlleyWatch
• The Secret To A Good Referral Campaign – Forbes
• Finding the right digital balance in B2B customer experience | McKinsey & Company
• Three Ways Your Marketing Team Needs to Use Social Insights
• The Impact of Social Media among B2B Buyers – Smart Insights
• 600+ marketers report on the blend of art and science in marketing – Chief Marketing Technologist
• Blog Post Ideas: Maximize Your Reach with the Right Topics – Moz
• SharpSpring Edgar Filing
• HubSpot: How Much Is This Leader In The Marketing Automation Space Worth? – Seeking Alpha
• Mintigo Raises $10 Million For Global Growth – DemandGen Report
• Salesforce beats estimates with Q1 deferred revenue growth of 26% – VentureBeat
• 53 Must-Have Features of Local Business Websites [Infographic] – MarketingProfs

See ALL Top Curated Marketing Technology Articles here.

See our solutions.

RYZZ is coming. It’s a new approach to MarTech for B2B Marketers.